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Friday, 18 September 2020

The marketing mix - Product

In business studies we have been doing blog posts for our assesment about market day. we have to do 4 blog posts for this assesment and the 4 blog posts are product, price, place and promotion. This is the first blog post so far. For the last 2 weeks for market day we have been planning out what we are going to create and sell. Our products that we are creating and selling are toffee apples and sausage sizzle because we have experience of making toffee apples and cooking sausage sizzle and because we like cooking and baking cause it is easy to make.

(Features) What is the product, what can they do, how are they used, what is their purpose?

- The product is a food item that you can eat and sell for a bit of money. The toffee apples are covered in toffee and are on a stick so then it is used by holding the stick to eat the toffee apple so the toffee doesn't get onto your fingures. The purpose is to make people want to buy a delicious food because people like a treat and food every now and again

What quality is your product?

- The product toffee apples are going to be in all different sizes because apples come in all different sizes anyway. The toffee apples are going to be blue and red because they are colours that stand out and the texture will be quiet hard because toffee is hard. The sausage sizzle will taste like a normal sausage with bread and sauce but we might get spicy sausages or chicken sausages just to make it different, the texture is going to be like a normal sausage because the texture isn't going to be any different.

Size / Volume / shape?

- The product toffee apples are going to be in all different sizes because apples come in all different sizes anyway. The shape of the toffee apples are going to be circle like the apples are normally are. The size on the sausage depends on what it is because american hotdogs are long and skinny but normal cheese sausages are big and not that long. The shape of the sausages are going to be kind of like a long oval shape but I don't really know what shape they are. 

Packing?

- The sausage sizzle isn't going to have any packaging because sausages don't have packaging cause they are hot and cooked. The toffee apples might have packaging but we haven't decided yet because we don't know what they would be packed in.  

Ingredients / Raw materials

- The ingredients that we are using for the toffee apples are 20 apples, sugar, water, cream of tarter, food colouring and vinegar. The ingredients that we are using for the sausage sizzles are bread, onion, butter, sauce and sausages. The raw materials that we might be using are for the packaging for the toffee apples but we don't know what packaging we are using yet if we are using it.

Does it fit into a category of products that already exist?

- Candy apples, sausage sizzle

Do you need to provide any services for your product

-  No services need to be provided

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